Photo London
Client
Year
Location
Somerset House, London and Olympia, London
Project
Role
Advising on overall spatial strategy, wayfinding design and installation, exhibition and graphic design for public programme.
Photo London is a yearly art fair specializing in photography that takes over four levels of Somerset House every May. It hosts over 100 international commercial galleries as well as a Public Programme of curated exhibitions and talks.
We worked on the editions from 2016 to 2019, and again between 2024 and 2026 advising on the fair’s layout, designing wayfinding and plans, as well as the exhibitions that formed the public programme, and sponsor activations.
Public Exhibitions Programme
Craigie Horsefield, Twelve
Sergey Chilikov, Photoprovocations
Mat Stewart, The Magic Lantern Show
Juergen Teller
Isaac Julien, Looking for Langston
DSLCollection
Edward Burtynsky
Stephen Shore
Exposición Colectiva, Sun Pictures: Talbot and his Legacy
ICP, Unwavering Vision #3
The New York Times, Carbon Casualties
Roger Fenton, The Essential Fenton
Artuner, Crossing the Borders of Photography
Eamonn Doyle, Made in Dublin
Photo London 2024
Examples of Public Programme exhibitions: Eamonn Doyle (Made in Dublin), Edward Burtynsky, Isaac Julien (Looking for Langston), Craigie Horsefield (Twelve), Artuner (Crossing the Borders of Photography).
Examples of wayfinding: signs integrated into architecture, ticket office, isometric sketch of building, outdoor adds, gallery signs, fair plan.
Photo London 2024 promotional video